Social Media Panel – Closing Keynote

UNC CAUSE is excited to bring together an exciting group to explore the value and execution of social media in higher education.  This panel discussion will be focused on key areas related to social media such as marketing, analytics, and student engagement.  Sitting on the panel will be…

Wayne Sutton – @waynesutton

Wayne Sutton helps individuals, startups and businesses succeed in understanding how to communicate on the social web via brand strategy, social networks and location-based services. With nearly 10 years experience in the technology and social media sector, he’s provided counsel to business leaders ranging from founders of small start-ups and representatives of non-profit organizations to CEOs of large and small corporations. Wayne is the business development/marketing strategist for TriOut and partner at OurHashtag.

Wayne is the president of the Triangle Social Media Club chapter. Wayne has spoken at various conferences and events such as SXSW, Social Media Breakfast, Triangle American Marketing Association, Pubcon Austin and Blog World. Staying current with the ever changing trends in the technology community. Wayne loves making videos, blogging, educating and inspiring others.

Adam Covati – @covati

A web applications architect for over 10 years, Adam drives product strategy and leads software development for Argyle Social.  He has deep experience in both the product and technical side of software-as-a-service products, particularly in the online marketing sector.

Prior to launching Argyle, Adam led product development on enterprise marketing products at Unica and email marketing products at Bronto Software.  He is a recognized online marketing expert and frequently speaks at email marketing, social media, and web analytics events. Adam received a BS in Computer Science from Worcester Polytechnic Institute.

Leslie Dare

Dr. Leslie Dare is the Director of Student Affairs Technology Services at North Carolina State University.  Her primary responsibility is providing leadership for the Division of Student Affairs in the areas of technology, communications and distance education. This includes strategic planning for the Division and its 35 units, and representing the Division and its units in campus-wide technology planning, policies and initiatives. She manages the technology staff that supports units and users within the Division, with responsibility for academic and administrative computing, classroom technologies, web development and special applications.

Dr. Dare has conducted research and taught at the graduate level regarding technology’s role in student affairs, focusing on the technology administration and planning, the use of technology in delivering student services and development programs, and the impact of technology on students’ behavior. Recent projects include the use of learning management systems to deliver student services and programs, and the use of social media by student affairs units to communicate with students.

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